Please Support JNS
Jewish news that makes sense

The Wire

Vibe Israel

Vibe Israel's mission is to improve Israel’s image with the next generation by communicating its compelling and relevant attributes – in business, culture, lifestyle and much more – in a way that resonates with young adults worldwide. Israel is a next-generation country, and Vibe Israel’s job is to let the next generation know it. Vibe Israel uses a multi-pronged approach based on the principles of country branding, including influencer tours, online campaigns, digital projects, workshops, trainings and more. To put it simply: Vibe Israel serves as Israel’s branding and marketing agency, ensuring the world knows what Israel has to offer and actively chooses to engage with it. Vibe Israel is a non-governmental organization but has been endorsed by and worked in partnership with the President of Israel’s office and other government ministries.

Never miss a thing
Get the best stories faster with JNS breaking news updates