The Israeli woman who speaks to the Arab world Idit Bar's voice of truth stands out in a sea of hostility. Tal Viezel March 28, 2025
Israeli foreign minister inaugurates ‘war room’ to win hearts and minds The operations room will monitor about 250 news channels, identifying false or biased news that could create a media "fire." JNS Staff March 12, 2025
Student leaders arrive in Israel to participate in campus advocacy training The strengthened advocacy efforts of the campus leaders “will shift the narrative and support Israel on a wider scale,” said Israel’s ambassador to the United Nations. Dec. 24, 2024
From nuclear engineer to pro-Israel TikTok sensation Non-Jewish veteran Nick Matau gained millions of views defending the Jewish state on social media, despite facing daily threats. Tzivia Blum Nov. 5, 2024
Who is answering Israel’s critics? Typically, the ambassador to the United States is the person in front of the cameras, but Michael Herzog has been AWOL. Mitchell Bard Sept. 25, 2024
Preparing for the coming PR war It is always better to get in the first blow and try to set the media’s agenda; Israel’s enemies have mastered this tactic. Mitchell Bard Aug. 8, 2024
Eylon Levy is giving people the words they need to defend Israel Since parting ways with the Israeli government’s public affairs office, he founded a new group that pushes back against antisemitic gaslighting. Dave Gordon Aug. 2, 2024
Israel’s public diplomacy failure Framing the war as a struggle against Iran and its proxies would change the picture. Eytan Gilboa July 25, 2024
Defeating Hamas, Hezbollah key to winning PR war, Netanyahu says The prime minister spoke at a meeting marking 30 years since the death of the Lubavitcher Rebbe—Rabbi Menachem Mendel Schneerson. July 10, 2024