Celebrate Rosh Hashanah with Manischewitz, Tuscanini, Heaven & Earth, and Gefen

The beloved Beyond Belief Brisket recipe takes center stage.

Beyond Belief Brisket
Beyond Belief Brisket

As the Jewish New Year approaches, Rosh Hashanah and Yom Kippur beckon us to savor heartwarming meals and create lasting memories. Rosh Hashanah is synonymous with joyous family feasts, where symbolic foods are shared to convey hopes and prayers for a prosperous year ahead. This year, celebrate with leading Kosher brands and recipes from Manischewitz, Tuscanini, Heaven & Earth, and Gefen. Among these, the beloved Beyond Belief Brisket recipe takes center stage. Delve into a treasure trove of Rosh Hashanah recipes including Moroccan-Inspired Chicken; Fig Honey Cake and a Seder Challah and more, at *Kosher.com Recipes. No festive Jewish gathering is complete without a sumptuous brisket, and this year, we present a delightful twist that will leave your loved ones yearning for more: 

Introducing “Beyond ‘Belief’ Rosh Hashanah Brisket

Crafted with love, this sweet and effortless recipe is a perfect addition to your High Holiday repertoire. Let the aroma of Tuscanini Olive Oil, the richness of Tuscanini Red Cooking Wine, and the exquisite flavor of Tuscanini Crushed Tomatoes elevate your celebration to new heights. 

Recipe by Rochelle Daniel


– 3-pound brisket 

– 2 tablespoons Tuscanini Olive Oil 

– 1 medium onion, diced 

– 1/4 teaspoon salt 

– 1/4 teaspoon ground black pepper 

– 1 cup Tuscanini Red Cooking Wine 

– 15 ounces (about 443.6 ml) Tuscanini Crushed Tomatoes 

– 1 teaspoon Pereg Paprika 

– 2 tablespoons Manischewitz Honey 


1. In a generously sized pot with a lid, gently heat the olive oil. Add the diced onion, salt, and ground black pepper. Sauté until the onion is translucent, approximately seven minutes. 

2. Pour in the wine to deglaze the pan, infusing the mixture with depth. Introduce the crushed tomatoes, paprika, and honey. Allow the symphony of flavors to simmer and meld together. 

3. Gently nestle the brisket into the fragrant concoction. Cover with care, allowing it to simmer and tenderize for over two to three hours.

4. (Optional) Garnish with pomegranate seeds. 

Your ultimate destination for all things kosher, Kosher.com proudly introduces a plethora of innovative products, recipes, and ideas to reimagine the art of celebrating a sweet New Year, both during the festivities and in everyday life. 

Must-Have Staples for a Sweet New Year 

Unveil a truly tantalizing experience by enhancing your culinary creations with Tuscanini Sweet White and Red Cooking Wine, available at an affordable SRP of $9.99. Elevate your dishes with these authentic made-in-Italy elixirs, embodying the essence of Italy’s finest ingredients, all within the comfort of your own home.

Among the stars adorning your Rosh Hashanah table are the exquisite Heaven & Earth Date Syrup, available in a 12-ounce bottle for an SRP of $5.49, and the luscious Heaven & Earth Granulated Date ‘Sugar,’ also in a 12-ounce packaging at an SRP of $7.49. Embracing the purity of 100% dates, these treasures offer a low-glycemic, health-conscious alternative to traditional sweeteners like sugar, honey, maple syrup, and molasses. Elevate your culinary creations with Heaven & Earth Syrup and Granulated ‘Sugar,’ whether in your baking endeavors, savory culinary exploits, or a delicate addition to your morning coffee or tea. These exceptional products, available in both syrup and granulated forms, are proudly certified vegan and gluten-free. 

Another star gracing your table is the delectable Manischewitz Apple Butter, thoughtfully priced at an SRP of $6.49. A harmonious blend of apple tradition and honeyed butter, this delight perfectly complements your Challah, enriches your recipes, and offers an enchanting alternative to apple dipping. 

No Rosh Hashanah celebration is complete without the timeless indulgence of honey. The Gefen 1lb Honey Bear, priced at an SRP of $8.79, and the generous Gefen 2lb Honey Bear, available for an SRP of $13.99, stand as steadfast symbols of tradition and delight. Additionally, the Manischewitz Honey Bear, priced at an SRP of $6.49, joins the ensemble, offering a trio of honeyed perfection. 

Indulge your senses with Gefen’s Homestyle Apple Cake, an irresistible treat available in 15.89 oz packages. Capturing the essence of homemade goodness, this masterpiece promises sweetness and satisfaction with every blissful bite. 

“We wish all of our consumers the sweetest Holiday season,” says Shani Seidman, CMO of Kayco Kosher Food Brands. “These delectable recipes, delicious products and educational programs on Kosher.com for the New Year will add joy to any family celebration and can be enjoyed all year long.” 

For more information, and exciting recipes for Rosh Hashanah visit www.kayco.com and www.kosher.com

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