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‘10/7 Project’ to counter pro-Hamas propaganda, merge communication among US Jewish groups

Its goal is to offer rapid responses and fact-based coverage of the war.

Israel Defense Forces operating in the Hamas-ruled Gaza Strip, Dec. 7, 2023. Credit: IDF.
Israel Defense Forces operating in the Hamas-ruled Gaza Strip, Dec. 7, 2023. Credit: IDF.

A new effort bringing together some of the most influential Jewish advocacy organizations seeks to maintain bipartisan support for Israel’s war to end the Hamas terrorist organization that runs the Gaza Strip.

The “10/7 Project,” announced on Dec. 5, is geared to centralize communication among the American Jewish Committee, the Jewish Federations of North America, the Anti-Defamation League, AIPAC and the Conference of Presidents of Major American Jewish Organizations.

Starting with a newsletter, the project will offer rapid responses and fact-based coverage of the ongoing war against Hamas. It will also focus lawmakers’ and the public’s attention on the 100-plus hostages still being held captive in Gaza, and offer rebuttals of common anti-Israel misinformation.

“Since Oct. 7, there has been a concerted and consistent effort from Israel’s enemies to draw a false and dangerous equivalence between Hamas’ deadly rampage to destroy the Jewish state and Israel’s right to defend itself against terrorists,” said Ted Deutch, CEO of the American Jewish Committee. “The 10/7 Project will be a trusted and timely source of accurate information to set the record straight and combat false narratives perpetuated by Hamas terrorists and their anti-Israel allies.”

Eric Fingerhut, president and CEO of the Jewish Federations of North America, said it was “imperative that we separate fact from fiction regarding America’s most important Middle East ally and remind people that the vast majority of Americans understand that Hamas is our common enemy.”

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