Israeli Foreign Minister Gideon Sa’ar inaugurated the Foreign Ministry’s new communications room on Tuesday.
Immediately after taking office, Sa’ar instructed the ministry to establish a section dedicated to monitoring international news and media channels and creating a quick response to anti-Israeli media programs, according to a ministry statement.
The operations room will monitor about 250 news channels, identifying false or biased news that could create a media “fire,” the statement added.
Staff will act quickly to provide a response through Israeli and pro-Israel spokespeople, who will refute accusations and present the Israeli narrative.
The staff comprises diplomats and students who specialize in the field of international communications.
The media room is part of Saar’s proactive approach to winning over international opinion. As part of this approach, Sa’ar, or a senior ministry official, holds weekly press conferences at the ministry with leading media outlets.
In addition, the Foreign Ministry has established a network of pro-Israel influencers and spokespeople, who present Israel’s positions on social media and in traditional media.
In the near future, the communications room is expected to invite delegations of influencers and key figures to Israel, and develop other projects as part of the struggle for international opinion.
