In a world in which the pro-Israel message tends to get drowned out quickly, a group of musicians and songwriters has collaborated to get the truth out, harmoniously.
An engineer by trade, Joel Monta was instrumental in forming the group to amplify pro-Israel narratives in response to the current climate of “constant European blood libels.”
“A tsunami of lies against Israel has been created and they are coming from multiple sources,” explained Monta, who balances his work between Israel and Europe.
“The unbelievable amount of antisemitism and lies is astounding. News agencies, bloggers, and even members of the entertainment industry engage in incitement, hate and lies. It is worse in Europe than in the U.S. By crafting timely, compelling songs that can cut through the noise and affirm the truth, we added a new tool to existing ones in the information war,” he added.
Monta, who is Jewish, said he has many Christian colleagues and friends who have joined the effort. “If a picture is worth a thousand words,” he said, “a song is worth a thousand pictures.”
“I have the greatest respect for the spokespeople who speak out on behalf of Israel, but they continuously get drowned out,” he said. “Traditional PR is not enough. I tried to think of something that could be produced quickly and could help stop the lies.”
Along with about two dozen like-minded people, ranging from music lovers to professionals, Monta formed a consortium to create songs that reflect pro-Israel values and morality. One member has a storied career in pop music, boasting international hits and scores for commercials and TV shows.
Others are highly motivated non-professional music hobbyists. Initially focused on politically conservative themes, the project evolved to emphasize shared Judeo-Christian principles and a steadfast defense of Israel’s reality.
In January, the group launched Right Side Music, which streams music for the Christian and conservative-leaning market. Initially, its mission was to create and stream songs that would appeal to a conservative audience. But the new addition will be music that clearly differentiates good from evil, particularly when it comes to Israel’s war with the legions of terror.
“We can do this,” he insisted. “Music is a potent weapon in the quest for truth. With the United Nations’ impending General Assembly, where baseless accusations of genocide threaten to tarnish Israel further, we’ve countered the rhetoric with a song exposing the fabrications, called ‘Palace of Lies.’'
The song alludes to the United Nations, calling it “A tower of secrets, with its twisted schemes, chasin’ hollow promises, chasin’ crooked dreams…”
But it chides its listeners and at the end delivers a message of hope: “Heed the warnin’. Let the truth be known. God’s watchin’ close from His holy throne. For Israel’s sake, He’ll right the wrong and bring down fire with a righteous song.”
Another release called “Satan’s Flotilla” unflinchingly portrays the infamous propaganda flotilla of 2025 to Gaza. Monta said he was counting on the song to “sink the flotilla’s lies.”
“Our singers were essentially overlooked gems from talent shows and television contests,” he said. “We watched “Voice” contests in various countries on TV and also major karaoke contests. We scoured ‘The Voice’ competitions in the U.S., E.U., Canada and major karaoke events, seeking out those unjustly eliminated. We’ve recruited them and they’re absolute winners.”
Spanning genres from pulsating techno to heartfelt songs of faith, the ever-increasing catalog includes country ballads and devotional pieces, with a growing emphasis on techno-dance tracks tailored for college students and young adults. This wave of pro-Israel music is already rippling through over 100 major platforms, serving as a fresh arsenal in the fight against targeted disinformation.
While much of the music appeals to Christians both in the U.N. and the E.U., some is country and western (Monta writes the country music). “The country music market makes up between 30 and 35% of the total U.S. music market. It’s huge,” he said.
The Christian music industry in 2025 is thriving, with a reported 8.9% growth rate in the U.S., actually outpacing the broader music industry. The growth is driven by a 30% increase in Spotify streams and a younger audience (45% millennials and Gen Z). Globally, the industry is projected to reach a $1.9 billion streaming market by the end of 2025, with strong growth in regions like Latin America and Africa.
The influx of pro-Israel music has already hit the market and will be increasing over the next few weeks and through October to help counter the global events targeting Israel.
By blending music that touches the spirit with advocacy, the hope, Monta said, is that listeners not just hear, but feel the resonance of truth. “In a divided world, these melodies offer harmony—and a path to victory in the information war for the truth,” he said.
