update deskU.S. News

RJC launches two digital ad buys in swing states against Biden’s Israel ‘failures’

The group plans to spend $50,000 in Pennsylvania, Arizona, Georgia, Nevada and Michigan.

The American and Israeli flags are screened on the walls of Jerusalem's Old City as a welcome to U.S. President Joe Biden on July 13, 2022. Photo by Yonatan Sindel/Flash90.
The American and Israeli flags are screened on the walls of Jerusalem's Old City as a welcome to U.S. President Joe Biden on July 13, 2022. Photo by Yonatan Sindel/Flash90.

An advertising campaign by the Republican Jewish Coalition seeks to confront Jewish voters with what it calls “Biden’s shameful hypocrisy.”

“As antisemitism spikes to record highs and America’s relationship with our ally Israel continues to reach new lows, the Jewish community is more energized than ever to turn the page from the failures, broken promises, and betrayals by Joe Biden,” stated Norm Coleman and Matt Brooks, national chairman and CEO of the RJC, respectively.

Coleman and Brooks said the group would release an “opening salvo of hyper-targeted digital ads” to run in “the key battleground states of Pennsylvania, Arizona, Georgia, Nevada and Michigan, targeting Jewish voters by deploying the most cutting-edge data operation in Jewish politics.”

The first ad focuses on what Coleman and Brooks describe as “Biden stabbing Israel in the back by withholding urgently needed military aid to the Jewish state as it fights for its very survival, effectively siding with Iran, Hamas and Hezbollah,” and putting the more than 100 hostages still being held in Gaza “at risk.”

The second ad features footage of Biden from 2019 declaring it “preposterous” to withhold military aid from its Mideast ally, Israel.

Coleman and Brooks conclude by calling for “strong leaders who will stand up for Israel, stand up for freedom, and defeat terrorism. We need President Donald Trump back in the White House.”

You have read 3 articles this month.
Register to receive full access to JNS.

Just before you scroll on...

Israel is at war. JNS is combating the stream of misinformation on Israel with real, honest and factual reporting. In order to deliver this in-depth, unbiased coverage of Israel and the Jewish world, we rely on readers like you. The support you provide allows our journalists to deliver the truth, free from bias and hidden agendas. Can we count on your support? Every contribution, big or small, helps JNS.org remain a trusted source of news you can rely on.

Become a part of our mission by donating today
Topics
Comments
Thank you. You are a loyal JNS Reader.
You have read more than 10 articles this month.
Please register for full access to continue reading and post comments.
Never miss a thing
Get the best stories faster with JNS breaking news updates